Industry Trends

Industry Trends

Historically, the adult entertainment industry has consistently driven the mainstream adoption of new technologies.

From the early 1970s when the increasing accessibility of adult content on VHS tapes killed Sony’s Betamax, to the late 1990s when the availability of images on the internet upended most erotic magazine companies – this industry has always been at the forefront of the latest advancements in tech.

Since then, the internet has become the main medium of adult entertainment for society worldwide, and the recent adoption of AI recommendation engines and VR technology is already driving innovation in the sector today.

Viewership of adult content has always been high and multiplied over the past few decades. Consumption of adult content – by women especially – has risen exponentially:

The percentage of women watching adult content in the 1990s was less than 1% and is now well over 26%.

The following provides a high-level overview of trends in the adult entertainment industry over time:

As is evident from the data above, this industry has come a long way since camcorders, VHS tapes, CDs, and DVDs were introduced as latest technological advances. With the inception of the internet and the ease of accessibility that followed, adult entertainment has grown 100-times its worth of a meager 1 billion dollars since the 1990s.

It is apparent just from a quick glance at the data above that this explosive growth shows no sign of slowing down anytime soon, and with it the opportunities to capitalize on this upward trajectory using innovative advancements in technology are nearly unlimited. However, it is also imperative to address that the current state of the industry is riddled with problems...